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sol melia

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Largest Resort Chain in the World, Sol Melia, Boosts Website Sales 200% Using CA's AllFusion Gen: Sol Melia is the largest resort chain in the world. It is the leading hotel chain in Spain, Latin America and the Caribbean, and the biggest resort hotel company worldwide. The company wanted to expand internationally and needed a web-based marketing and sales system. Using AllFusion Gen from Computer Associates...; Tags: Web Site, Computer Associates International Inc., CA AllFusion, Sol Melia, Sales Strategy, Databases, Sales, Enterprise Software, Software, Data Management; Case studies
Spanish Hotel Chain Boosts Web Sales by 200 Percent With Flexible Online IT Solution: Sol Melia owns 350 hotels in 30 countries, making it the world's largest chain of resorts and Spain's largest hotel chain. Sol Melia wanted to increase international sales and customer retention by offering a quality and personalised service while also simplifying the booking process for partners and travel agents. The...; Tags: Web, Information Technology, Computer Associates International Inc., Sol Melia, Model-Driven Development, Sales Strategy, Sales Force Management, Ooa/Ood/Oop, Software Development, Software/Web Development, Sales; Case studies 2007-04-16

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