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- Book review: Communities of Commerce
- What does it take to succeed at e-commerce? Authors Stacey Bressler and Charles Grantham show you how to tap into the power of online communities in "Communities of Commerce."By Stacey E. Bressler and Charles E. Grantham, Sr.McGraw-Hill, June 2000324 pp.; hardcoverISBN: 0071361154Price: $24.95 at Fatbrain.comIf the Internet’s greatest contribution has...
- Technical articles 2000-12-19
- Contact information helps Web visitors connect
- Putting contact information on your Web site seems like an obvious tactic. But you would be surprised at the number of sites that make getting in touch difficult. This article outlines why easy-to-find contact information is vital.It may seem obvious to companies that currently provide street and e-mail addresses, phone...
- Technical articles 2000-09-13
- Too much Flash, not enough privacy: Avoid these two mistakes on your Web site
- Are the visitors to your Web site bogged down while a Flash animation plays out? Are those same visitors repelled by requests for personal information? Read Ray Dittmeier's suggestions on why you should avoid these major Web site design mistakes.If your business depends on visitors returning to your Web site,...
- Technical articles 2000-09-06
- Customers getting lost? Give them a site map
- A site map on your e-commerce site will not only help visitors navigate around your site, it can also pump up profits. Sites that don't have a site map run the risk of losing customers who may be only one click away from buying your product or service.While high-quality content...
- Technical articles 2000-08-23
- If Web site visitors can't navigate they will evacuate
- Frustrated Web site visitors will quickly abandon your site if they can't find what they want, when they want it. Much of the time, a weak search engine or confusing navigation tools on a site are to blame. This article discusses ways to avoid the exodus.If you’ve ever used directory...
- Technical articles 2000-08-30
- Make sure the 'e' in e-commerce stands for easy
- Is the design of your Web site driving customers away? Ray Dittmeier takes a look at common Web site design mistakes that not only make navigation difficult but also may send your visitors, and your profits, to your competition.Suppose you need a book on JavaScript. A new bookstore has opened...
- Technical articles 2000-08-16
- Performance testing: Does your Web site make the grade?
- Waiting for your customers to tell you when your Web site isn't performing properly? Don't. You'll lose both your revenue and your reputation. Read our overview of Web performance testing.One second can cost you tens of thousands of dollars.If that sounds like an exaggeration, Jayaram Bhat, vice president of marketing...
- Technical articles 2000-06-20
- Tips for recruiting amid the IT worker shortage
- Are you doing everything you can to recruit new IT workers? Here are a few tips and suggestions to keep in mind as you search for your next high-tech pro.If you’ve looked at the IT job market lately, you know it’s a tough situation for employers. Maria Schafer, program director...
- Technical articles 2000-05-29
- Getting effective feedback: Using mailto links and HTML forms
- Mailto links and HTML forms are two tools you can use to solicit feedback from visitors to your Web site. Here's what you need to know to get quality comments back from your customers.Your Web site exists to serve its visitors. Prospective customers have to be able to find the...
- Technical articles 2000-04-03
- Tailor your Web technology to your visitors
- What good is an over-the-top Web site if your users don't want it? Here are some guidelines that businesses and analysts offer for putting together your Web site.You want to make a big splash with your users the first time they visit your online business. So you have your Web...
- Technical articles 2000-03-23
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