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r. l. polk

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R. L. Polk Relies on Salesforce for Critical Sales and Customer Insight
R. L. Polk & Co, the company that delivers one-stop shopping for everything from historical data on the 1935 car market to current reports on regional consumer demand for SUVs had not at the start established a company standard for maintaining a history about its own sales activity and customers....
Tags: Salesforce.com Inc., R. L. Polk, Sales Force Management, Sales Strategy, Sales
Case studies

Additional Resources

Polk Relies on Salesforce.com for Critical Sales and Customer Insight
There's just one place to go for in-depth marketing intelligence about the automotive industry: R. L. Polk & Co. The lack of a company standard for tracking customer contact data and account history hampered Polk's efforts to monitor the pipeline, identify and correct quality issues, and essentially revolutionize its culture...
Tags: Salesforce.com Inc., Polk, Sales Force Management, Sales
Case studies
Oracle Provides Flexibility for R.L. Polk
This webcast shows how R.L. Polk improves the way it manages and distributes information with OracleAS Discoverer and Oracle Business Intelligence.
Tags: Oracle Corp., Pricing, Business Intelligence, Tools & Techniques, Digital Media, Databases, Enterprise Software, Marketing, Software, Data Management, Management, Consumer Electronics, Personal Technology
Webcasts
R.L. Polk & Co. Improves Performance and Speed of Data Delivery to Boost Competitive Edge
R.L Polk & Co. has served the automotive industry since 1922, providing a variety of analytical and statistical data services. R.L. Polk realized it needed to make a change to preserve its competitive advantage in the marketplace, amid significant industry, regulatory, and technology change. Previously, R.L. Polk ran its databases...
Tags: Oracle Corp., Performance, Mainframes, Business Process Reengineering (BPR), Servers, Databases, Hardware, It Operations, Enterprise Software, Software, Data Management
Case studies 2007-03-01
RLPTechnologies Fuels Better Data Quality With DataFlux
RLPTechnologies, a subsidiary of R.L. Polk & Co., was asked to create a new breakthrough method of data management at Polk to collect, standardize and enhance data from multiple sources and compile them into a "Single source of the truth" throughout the enterprise. So the company selected DataFlux dfPower Studio...
Tags: Data Quality, DataFlux Corp., Data Management, Databases, Enterprise Software, Software
Case studies
Bring your data up to speed with real-time enhancement tools
Your data collection and maintenance strategy is flawed if it doesn't incorporate real-time data enhancement. Learn how real-time data tools can make your data more valuable, help to drive sales and marketing efforts, and generate online promotions.Using real-time data enhancement tools, such as data cleansing tools with real-time verification and...
Tags: Databases, Mary Ann Richardson, data quality
Technical articles 2001-04-18
Geek Trivia: Secret to his success(ion)
Test your command ofuseless knowledge by subscribing to TechRepublic's Geek Trivia e-newsletter. Automatically sign up today!Hard-core American history scholars not to mention longtimeGeek Trivia readers will recognize the name John Hanson as the first person tohold the office of President of the United States. George Washington was infact the first...
Tags: David Rice Atchison, Constitution
Technical articles 2004-06-22
Recordings old and new
Being in a business with extremely high end audio products, I have noticed that there are few to no recent recordings that actually display high resolution, soundstaging, transparency etc. While it appears that music quality is of the utmost these days, nothing is cleaner than digital they say, I...
Tags: Oz_Media, recording, headphone, quality recording, computer speaker, walkman
Discussion threads 2007-09-10
Nearly Half Of IT Pros Would Consider Joining A Union
Nearly half of the nation's IT specialists would consider joining an IT union, according to a recent online poll by TechRepublic. Of those IT pros participating, 45 percent would join a union.Drew Douglas or Liz WarinCorporate Technology Communications(312) 832-9300ddouglas@ctcomm.comlwarin@ctcomm.comTechRepublic Poll Finds Surprisingly Strong Support for RepresentationLOUISVILLE, Ky., January 22, 2001—Nearly...
Tags: Strategy, Rose Booth, information technology, IT Pros
Technical articles 2001-01-24
PeopleSoft fight ends with a phone call
Stay on top of the latest tech news with our free IT News Digest newsletter, delivered each weekday. Automatically sign up today!By ...
Tags: Mergers & Acquisitions, phone, PeopleSoft Inc., Oracle Corp.
Technical articles 2004-12-14
Make Easy Money
Make Easy MoneyHOW TO BECOME A MILLIONARE!! Posted By: Brandon Date: January 31, 2005 (6:00 p.m.) How to become a millionare :-) Turn $6.00 into $60,000...read this to find out how!!! READING THIS COULD CHANGE YOUR LIFE!!! I found this on a bulletin board like this one and decided to...
Tags: ford2686@..., mailing list, measly, networking, Reading This
Discussion threads 2005-01-31
Geek Trivia: Museum of natural mystery
Which two high-ranking U.S. government positions involve serving on the Smithsonian's board of regents? A mere 159 years ago, the U.S. government laid the legal foundation for the world's largest museum complex. On Aug. 10, 1846, President James K. Polk signed into law a congressional act that...
Tags: James Smithson, Jay Garmon, Geek Trivia Newsletter, U.S., Tradition, Board, Smithsonian Institution, Chancellor, Corporate Governance, Business Operations, Corporate Law
Technical articles 2005-08-09
Merry Christmas: So What Did You Ask For?
Merry Christmas: So What Did You Ask For?Merry Christmas Everyone...I hope everyone has a great holiday season and that the new year is better than the last one in all ways.So, just as a little curious "fun" -- what is everyone hoping to get for Christmas?Requested GiftsI requested the...
Tags: Bose, daddy, doll, HL2, Merry Christmas, off-topic, TomSal
Discussion threads 2004-12-20
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