Sponsored White Papers, Webcasts, and Downloads
- BNET Industries
- Omniture provides online business optimization softwares. Co.'s softwares are used by customers to manage and improve online, offline and multi-channel business initiatives. Co.'s online business...
- Omniture Inc. company page on BNET »
TechRepublic Resources
- Search Engine Marketing: Maximizing Profit with Web Analytics
- From its humble beginnings in 2000, when it accounted for less than 1 percent of online advertising spend, Search Engine Marketing SEM has emerged as one of the most powerful marketing strategies available. Today, roughly one of every two online purchases is preceded by an online search (DoubleClick, “Search Before...
- Tags: Search Engine, Analytics, Search Engine Marketing, Omniture Inc., Web Analytics, Search, Marketing Research, Marketing
- White papers
- Spreading Relevant Insight:Selling Web Analytics throughout the Organization
- The broader, more powerful destiny of Website analytics is to inform and enrich business intelligence throughout the entire organization. According to a recent survey of Website analytics users conducted by Forrester Research, the single greatest challenge facing companies who implement Website analytics is putting what they learn to good...
- Tags: Omniture Inc., Web Site, Web Site Development, Web Technology, Internet
- White papers
- Measure What Matters: Defining Key Performance Indicators
- The beauty of Web analytics—and the promise of the Internet—is the ability to capture nearly unlimited amounts of data about your Web site. Without a clear strategy to "measure what matters," your Web analytics initiatives will quickly drown in a sea of data. So how can you turn these incredible...
- Tags: Omniture Inc., KPI
- White papers
- Multichannel Measurement: Strategies for Success
- In 2004, two-thirds of consumers researched a product online only to buy it offline. This increased from a mere one third of consumers in 2003. As lines between channels continue to blur, the need to measure, understand, and optimize cross-channel purchasing behavior is a critical business requirement. Whether your customers...
- Tags: Omniture Inc., Roi/Tco, Web Site Development, Web Technology, Marketing Research, Strategy, Finance, Managerial Accounting, Internet, Marketing, Management
- White papers
- The Conversion Funnel and Persuasion Architecture
- There is one metric that nearly all marketers keep an eye on: conversion rate. While the concept of conversion differs by industry, all companies have a definition of success. Whatever success looks like for your company, you need a strategy to benchmark, measure, and improve it. The...
- Tags: Omniture Inc., Conversion, Strategy, Roi/Tco, Management, Finance, Managerial Accounting
- White papers
- Omniture tracking
- How to add omniture tracking calls to aspx pages and html pages. Can someone forward an article or link that can clarify this issue?
- Tags: nawab_vivek1980@...
- Discussion threads 2007-02-08
- Retail Web Site Real Estate: The Path to Value
- Premium real estate is not unlimited, an issue print catalogs and physical retailers have dealt with for decades. Assigning values to screen real estate (e.g., pages and elements) enables methods for leveraging off-line learnings, thus providing retailers with insights into maximizing their online opportunity. Many retailers view...
- Tags: Web, Retail Company, Omniture Inc., Web Site, Premium Real Estate, Retail, Real Estate, Business Operations
- White papers 2004-07-27
Additional Resources
- Tracking website visitors
- Is there any way we can know from which desktop the user has visited our website ? Can we also know the contact details of the person who has visited our website.??Any ideas or suggestion how this can be acheived?Web statisticsWe use Webalizer -- www.mrunix.net/webalizer for our statistics. It...
- Tags: PHP, programming, rohit@..., Web site
- Discussion threads 2004-10-20
- WASP (xpi)
- The Web Analytics Solution Profiler is aimed at Web Analytics implementation specialists, Web analysts and savvy Web surfers who wants to understand how their behavior is being analyzed by the sites they visit. Provides detailed information about the data being collected trough Query String and Cookies by web analytics solutions....
- Tags: Web, Analytics, Web Analytics, Stephane Hamel, Web Analytics Solution Profiler, Marketing Research, Financial Planning, Marketing, Finance
- Software downloads 2007-09-28
- How to Effectively Measure and Monitor Activity in Your Portal Environment
- Oracle Portal combines a rich, declarative environment for creating a portal Web interface, publishing and managing information, accessing dynamic data, and customizing the portal experience along with an extensible framework for any Web-based technology, including J2EE-based application access and Web Services. This paper describes how to take advantage of the...
- Tags: Monitor, Oracle Corp., Oracle Application Server Portal, Portals, Web Technology, Internet
- White papers 2004-12-01
- How about a SEO Topic?
- I know there are a lot of SEO places out there. And that most of them want to sell you something. (Ususally the "Submit Your Site to 999,999 Search Engines" malarkey) How about some non commercial discussion about "ethical" SEO. Real info for real people.wazzit?what is an SEO?submissions executive...
- Tags: SEO, GG, acronym, web development, misc, Sex, James Scanlan, feedback, search engine optimization, Raven2
- Discussion threads 2005-08-30
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