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- More brands targeted as phishing attacks soar
- According to a report published by the Anti-Phishing Working Group, the number of unique e-mail-based fraud attacks detected in November 2005 was 16,882, almost double the 8,975 attacks launched in November 2004. In fact, the number of brands targeted increased by nearly 50 percent over the course of 2005.Do you...
- Tags: attack, brand, e-mail, email, fraud, More brand, news, phishing, security, Sonja Thompson
- Discussion threads 2006-01-19
Additional Resources
- What Is a Brand and Why Should I Care?
- Quite simply, branding is building trust with employees, customers and stakeholders. Very few senior executives understand the importance of building a strong brand and the amazing return available from the branding effort. Branding got a huge black eye during and after the dot-com era. If branding is a process, then...
- Tags: Brand, Branding, Marketing
- White papers 2006-05-01
- FirstButton (zip)
- Now available with IE7 compatibility, FirstButton offers these samples to demonstrate the ease of installing a Brand Button on the IE Standard Toolbar. The Toolbar position is preset by the company whose brand is being promoted. No information is gathered by the FirstButton Installer, and none will be requested. Each...
- Tags: Brand, Toolbar, Liquidity, Liquidity Lighthouse, Toolbar Position, Investment, Finance
- Software downloads 2007-12-07
- Cisco to Drop Linksys Brand
- Cisco Systems plans to phase out its Linksys consumer brand and instead bring all its networking and routing products under the Cisco umbrella, according to chief executive John Chambers. Speaking to European reporters, Chambers said its Linksys brand, which it uses for its consumer networking gear, had reached its end...
- Tags: Home networking, Branding, FN-GM, Linksys Inc., Cisco Systems Inc., brand, John Chambers
- Discussion threads 2007-08-01
- Online Competition Monitor (zip)
- Protect your brand with Online Competition Monitor. Proper title, description and keywords are important for the search engine optimization. Some companies use competitor's product names or brand to build traffic to their Web site. This simple tool will help you to monitor several web sites of your choice to ensure...
- Tags: Monitor, Brand, Web Site, Branding, Web Site Development, Monitors & Displays, Marketing, Internet, Hardware, Components
- Software downloads 2006-12-08
- Technology Facilitates Collateral Development While Helping Ensure Brand Compliance
- A large holding company in the entertainment industry - with 14 separate branded properties - wanted to find a way to improve the management and control of its brand identities. Each of its branded properties had been developing collateral independently, with the net effect of compromised brand integrity cross the...
- Tags: Brand, Branding, Marketing
- Case studies 2008-10-07
- Photos: White-box choices
- Companies like Systemax, ProStar, MicroPro, and CLT Computers put together custom PCs and offer them under a no-name brand or no brand at all. by CNET News.com
- Tags: news, white box, pc, TechRepublic Inc., Brand, Photograph, Branding, Marketing, CNET News.com
- Image galleries 2007-10-30
- Renovating the Xerox brand
- Xerox, the global document management firm and a pioneer in IT, is undergoing a brand makeover to take it beyond the image of a copier company. An excerpt from BusinessWeek: A new corporate logo is the most visible change in the makeover that extends to...
- Tags: Xerox Corp., Brand, Branding, Marketing, Arun Radhakrishnan
- Blog posts 2008-01-12
- Collaborative Online/Offline Sales & Marketing: Enhancing Brand Equity, Decreasing Customer Defection, Diminishing Channel Conflict
- As a marketer, the brands you represent depend on you for strategies that protect and enhance them. eCommerce can present peril or prodigy to brand equity & positioning. Brand control is at great risk in this Internet age where the lines of distribution sometimes blur. Managing distribution channels while selling...
- Tags: Brand, Brand Equity, Branding, Marketing
- Webcasts
- What is the best labtop brand and etc...
- What is the best labtop brand and best precessor like the dual core/celeron? I ask because by christmas I am hoping to go buy one but don't know nothing hardly about labtops.
- Tags: Branding, xsubxwooferx@..., brand
- Discussion threads 2007-10-01
- Brand New Mobile Phones @ Best Selling Prices.........
- 07024014588 *THE MOBILE STORE LIMITED Registered No. 04866168 9 ALLIES HOUSE, 105 BROOK ROAD, LONDON, NW2 7BZ We are mobile phones and laptops gadget dealer, We deal on all brands of unlock mobile phones such as Motorola,...
- Tags: Brand New, themobilestorelimited@..., brand, feedback, e-mail
- Discussion threads 2007-01-05
- What Wal-Mart means to Dell
- Cheapens their brandDell is cheapening their brand by taking their product to Walmart who is the scourge of retail and the US economy. Dell can't be that desparate for business. This announcement obviously does not sit well.
- Tags: Branding, papiokc@..., Dell Computer Corp., Wal-Mart Stores Inc.
- Discussion threads 2007-05-25
- Hard Drive Upgrade
- I would like to get input on upgrading a P4 system with a bigger hard drive,give me input on what your thoughts are to adding a 250GB,SATA to co-exist with 160GB IDE HDCurrent drive is Maxtor,should the new drive be of another brand?In the setup ,what are the Pro's and...
- Tags: dmiles, brand, drive-I, will reward best answer with points to be emailed, hardware, hard drive
- Discussion threads 2007-02-09
- Cisco to kill Linksys brand
- what kind of consumer products do you envision coming from Cisco?RE: Cisco to kill Linksys brandI believe Cisco is making a mistake killing Linksys brand. I understand Cisco has been trying to get into the small business and home market for many years. Acquiring Linksys was certainly a brilliant move....
- Tags: Home networking, Branding, paulmah@..., Cisco Systems Inc., Linksys Inc., brand, Linksys brand
- Discussion threads 2007-07-28
- Boggle Supreme (exe)
- The latest and greatest version of the classic game Boggle includes a brand-new Boggle playing AI named "Betty" and a brand-new game mode called Boggle Blast.
- Tags: Games, Personal Technology
- Software downloads 2004-11-13
- Realise Case Study: Toblerone Brand Guidelines Intranet
- Kraft Foods is the second largest food and beverage company in the world. It faced the challenge to create an effective brand guidelines site for Toblerone confectionery, which replicated the offline printed version. It required a stand-alone site that would ultimately be uploaded onto the Kraft intranet, for use by...
- Tags: Brand, Kraft Foods Inc., Intranet, Branding, Marketing
- Case studies
- Computer case
- How do i know what kind of motherboard will fit in the case i have?Check the case specificationsIf this is a retail computer case, there are 3 basic sizes:Micro ATXMini-ATXATXYou can "usually" install a smaller form factor motherboard in a case.If this is a case from a name brand computer,...
- Tags: Branding, PRODUCTIVITY, billiam_nc@..., brand system, brand, computer
- Discussion threads 2007-05-28
- Brand New Custom Server
- Ok, here is my problem... we have built a brand new custom server which is now being used as a terminal server... My problem is that it has started crashing... but apparently only when logged in as Administrator AND only when it's in use... it has never crashed in idle...
- Tags: Terminal services, Servers, SamuraiNerd, Administrator, server
- Discussion threads 2006-09-25
- Turning shoppers into advocates: The customer focused retail enterprise
- Today's marketplace faces unprecedented diversity, fragmentation of consumer values, and information transparency. These circumstances make it harder than ever to achieve brand loyalty. This white paper focuses on incorporating customer input into all facets of your business model to turn ordinary shoppers into loyal brand advocates.
- Tags: Marketing, Branding, Brand, IBM Corp., brand loyalty
- White papers 2006-12-01
- Microsoft Office Publisher (aspx)
- Got Something to Say? Publish It! Everybody's got a brand. Whether you're a superstar, a storefront, or a neighborhood club. Office Publisher 2007 helps you communicate your brand and your message with others via high-impact, professional-looking newsletters, brochures, flyers, postcards, Web sites, e-mails, and more. Monitor your marketing activities from...
- Tags: Brand, Microsoft Corp., Branding, Corporate Communications, Microsoft Office, Marketing, Office Suites, Software
- Software downloads 2007-07-12
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