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mobile strategy

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Make the move with an enterprise mobility strategy
Investing in technology is just like investing in any other business activity—you have to be guided by clear business goals. Typical business goals are to increase profitability or market share. Achieving these goals means looking carefully at both the short-term and long-term aspects of your decision. For example, an investment...
Tags: competitive advantage, enterprise mobility, information technology, IT infrastructure, mobile, mobile marketing, mobile strategy, Puneet Gupta, strategy
Technical articles 2003-10-07

Additional Resources

Mobile Commerce Services - Driving Mobile Commerce Adoption: Best Practices for a Comprehensive, Secure Mobile Commerce Strategy
Though in their infancy, mobile commerce services are already paving the way for the increasingly dynamic, value-rich services of the future - and the consumer market that will follow. As a trusted provider of messaging, security, marketing, and payment services that support mobile commerce, VeriSign has gained unique insight into...
Tags: Strategy, Mobile, VeriSign Inc., Best Practice, Advertising & Promotion, Marketing
White papers 2007-02-04
Small Change, Big Impact: The Benefits of a Basic IT Mobility Strategy
Work in companies both large and small is becoming more mobile, and spend on IT mobility is growing. However most businesses do not have a clear IT mobility strategy, as it is often perceived as a big and expensive change to implement. Yet a series of small changes can create...
Tags: Mobile, Information Technology, Benefit, Worker, Advertising & Promotion, Strategy, Marketing, Management
White papers 2004-09-20
Microsoft Executive Circle Webcast: Microsoft in the Mobile Enterprise
Microsoft Windows Mobile software is a key component of the Microsoft platform for the mobile enterprise. This webcast discusses Microsoft's strategy for the mobile enterprise, understand the mobile ecosystem, and the core enterprise features of Windows Mobile-based devices.
Tags: Webcast, Mobile, Microsoft Corp., Advertising & Promotion, Marketing
Webcasts
Stay Connected: A Successful Mobile Device Strategy Drives Productivity
Driven to be more flexible, enterprises are redefining what 'in the office' means. To achieve this, many mobile employees still use laptops, but handheld mobile devices represent the next wave of productivity tools.This paper discusses handheld mobile devices, the implications for IT and how IBM Lotus software can help your...
Tags: Mobile, Mobile Device, Connected Corp., IBM Corp., Advertising & Promotion, Marketing
White papers 2007-01-01
Critical Issues for Mobile Government
The advantages of mobile and wireless technology to the public sector are so far reaching that Local, State and Federal Government Institutions have only scratched the surface of what is achievable. Developments in mobile technology, such as mobile e-mail and personal information management technologies have resulted in efficiency gains for...
Tags: Strategy, Mobile, Government, Personal Information Management, Advertising & Promotion, Marketing
White papers 2006-03-29
Securing the Mobile Frontier
There is no doubt that the risks associated with mobile computing will increase as mobile devices and wireless networks become more ubiquitous and present a more attractive target for cyber-criminals. By lacking a coherent security strategy for mobile workers, many companies are at risk of missing out on the huge...
Tags: Risk, Mobile, Mobile Computing, Advertising & Promotion, Handhelds, Wireless, Security, Marketing, Hardware
White papers 2005-09-01
Mobile/Wireless Managed Security Webcast With Meta Group
Don't move forward with a mobile deployment strategy without first learning best practices on how to effectively manage and secure laptops and mobile devices. This webcast discusses latest research on the mobile and wireless market, offers five-step process for mobile deployment and provides key strategies and techniques for managed security.
Tags: Strategy, Security, META Group Inc., Mobile, Wireless, Advertising & Promotion, Marketing
Webcasts
CTIA Wireless I.T. & Entertainment Keynote With Steve Ballmer On-Demand
Mobile computing and communications enable to be more productive, more connected, and more entertained on the go. The presenter of this webcast talks about the increasingly important role of mobile devices in Microsoft's software plus services strategy, and announce new products and partnerships that will deliver even more benefit to...
Tags: Mobile, Microsoft Corp., CTIA, Advertising & Promotion, Marketing
Webcasts 2007-10-23
Mobile Search and It's Implications for Search Engine Marketing
Modern marketing strategy has closely followed the development of three "screens": television, the personal computer and now, mobile phones. Search engine marketing and optimization have helped marketers capitalize on personal computers. Now, those same marketers hope to apply similar strategies to mobile devices-mobile phones, personal data assistants PDA and BlackBerries...
Tags: Phone, Search Engine, Marketing Strategy, Mobile, Search Engine Marketing, Mobile Search, Advertising & Promotion, Search, Marketing Research, Marketing
White papers 2005-09-12
Mobile Buddy 2006 (exe)
Mobile Buddy 2006 is a complete new client&server solution for PC-to-mobile communication. It enables the users to manage contact details in a Buddy List and send SMS to single/group of contacts from the PC. The main strategy is to provide PC users with a way to send various greetings, alerts,...
Tags: Strategy, Mobile, PC, Mobile Buddy 2006, Advertising & Promotion, Text Messaging/SMS/MMS, Marketing, Cellular Phones, Consumer Electronics, Personal Technology, Online Communications
Software downloads 2004-11-23
Testing Mobile Business Applications: A Hybrid Approach
Ensuring that the mobile applications you develop are just as agile and reliable as your PC-based programs presents unique challenges—challenges that are related to: The diversity of mobile device types Limitations in processing speed and memory size The differences between WAP- and HTTP-enabled devices ...
Tags: Mobile, Business Application, Mobile Application, Caritor Inc., Advertising & Promotion, Wireless, Marketing
White papers 2007-03-01
Symantec Mobile Security, Because People Are the New Perimeter
Smartphones and PDAs are the newest endpoints connecting to corporate networks and accessing corporate data, but are users taking the necessary measures to ensure they're not the weakest link in the security strategy? The presenter of this webcast will review the changing ways smartphones and PDAs are interacting in enterprise...
Tags: Symantec Corp., Security Strategy, PDAs, Security, Handhelds, Hardware
Webcasts 2007-11-08
Topic Overview: Enterprise Mobility
Forrester's enterprise mobility research focuses on how mobile and wireless technologies affect businesses: how they deploy their employees, how they communicate with their customers, and how they use their assets. Through mobile technologies, companies have the potential to catalyze changes ranging from incremental productivity improvements to a radical redefinition of...
Tags: Mobile, Mobility, Forrester Research Inc., Advertising & Promotion, Wireless, Marketing
Research reports 2006-03-15
Microsoft Webcast: RIM to Windows Mobile Migration (Level 100)
Increasing mobile worker productivity is a primary driver for why organizations are re-examining their mobility strategy. The Windows Mobile infrastructure provides greater opportunity for enterprises to drive productivity among their mobile workers with the deployment of Line-Of-Business LOB applications providing quick and easy access to information to address their business...
Tags: Research In Motion Ltd., Microsoft Windows Mobile, Webcast, Mobile, Migration, Microsoft Corp., Worker, Windows Mobile Infrastructure, Advertising & Promotion, Microsoft Windows, Operating Systems, Marketing, Software
Webcasts 2008-03-27
Delivering Mobile Services to All Devices
Mobile operators worldwide need to deliver mobile service solutions that will reduce associated operational costs and unlock new revenue streams. Core competencies of players in the mobile content & services delivery chain evolve over time. The core challenge associated with implementing this new strategy is to change the Mobile Network...
Tags: Mobile, Intel Corp., Advertising & Promotion, Servers, Marketing, Hardware
Case studies
Managing Mobility in the Enterprise
One of the greatest challenges to both enterprise business and IT groups over the next 5 years will be effective deployment and management of mobility in the workforce. Mobile management must be a key component of any enterprise mobile strategy if it is to succeed. Failure to include adequate...
Tags: Mobile, Mobility, Mobile Management, Advertising & Promotion, Marketing
White papers 2005-07-01
Fulfill Your Remote Access Strategy for Mobile Users
Transform the Internet into a business-ready application delivery platform and achieve a successful remote access strategy. Download this Frost & Sullivan white paper to see how.
Tags: Mobile, Akamai Technologies Inc., Remote Access, Telecommunications
White papers 2008-02-21
Momentum Webcast: Together, HP and Microsoft Can Help Mobilize Your Workforce (Level 200)
The adoption rate of mobile solutions is building rapidly, and many companies are increasing their productivity by implementing mobile strategies. Small to mid-sized businesses can achieve many different competitive advantages by using mobile technology. This webcast will show how user can work with Microsoft, HP, and local partners to create...
Tags: Strategy, Hewlett-Packard Co., Webcast, Mobile, Microsoft Corp., Workforce, Advertising & Promotion, Marketing
Webcasts
Reducing TCO With Windows Vista: Quantified Savings for Mobile PCs
Mobile PCs (notebook PCs, Tablet PCs, and Ultra-Mobile PCs) are forecasted to become the dominant PC form factor in large and medium organizations by 20101. As the mobile PC-centric world approaches, reducing the Total Cost of Ownership TCO of mobile PCs while improving service and security levels for mobile workers...
Tags: Mobile, PC, Microsoft Windows Vista, Microsoft Windows, TCO, Desktops, Roi/Tco, Hardware, Finance, Managerial Accounting
White papers 2007-09-01
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