Sponsored White Papers, Webcasts, and Downloads
TechRepublic Resources
- By Creating Their Own Marketing Materials In-House, Rocky Mountain Technology Group Sets a New Standard for International Marketing
- Started in 1997 as a small Montana-based software developer, RMTG is now one of the largest custom software development firms in the Rocky Mountain region with a growing international presence. They needed to reduce costs of creating marketing materials, able to create and/or alter document content to meet variety of...
- Tags: International Marketing, Hewlett-Packard Co., Printers, Marketing Research, Hardware, Peripherals, Marketing
- Case studies
- International Marketing Company Gains Quick and Easy Messaging Disaster Recovery
- Catalina Marketing needed an easy and inexpensive communications disaster recovery plan for use in the event that a hurricane were to take out its Florida data center. Management's top priority was to ensure the availability of global mail systems so that employees could continue to do business. Catalina decided that...
- Tags: International Marketing, Solution, Messaging, Microsoft Corp., Management, Disaster Recovery, Data Centers, Groupware, E-mail, Marketing Research, Data Management, Storage, Hardware, Enterprise Software, Software, Online Communications, Marketing
- Case studies
Additional Resources
- AW Marketing Dictionary (zip)
- The Marketing Dictionary is a comprehensive glossary of marketing terms. You should find most of the marketing related terms you will need throughout this subject. You can use this dictionary while writing a contract or negotiating with an international partner. It also will be useful for studying marketing in high...
- Tags: Marketing Dictionary, Marketing Research, Marketing
- Software downloads 2005-07-14
- NetSuite Case Study: Sun International
- Sun International used QuickBooks for two years before company executives decided the firm needed a system that provided a more comprehensive and deeper view of its inventory management operations. QuickBooks was not able to provide such an in-depth view, he says. Nor could it offer the advanced functionality in marketing...
- Tags: Sun Microsystems Inc., NetSuite Inc., Enterprise Software, Software
- Case studies
- Marketing Today - An Insiders' View
- With the ever-increasing intensity of business competition and the need to differentiate effectively in a crowded marketplace, marketing has become even more important. But as marketing has grown in importance, so have the challenges. Today's marketing professionals must reach a society bombarded with sales pitches. They must weed through a...
- Tags: Hewlett-Packard Co., Marketing Research, Marketing
- White papers 2004-10-01
- Marketing Plan Manager (exe)
- Marketing Plan Manager is not a spreadsheet, or a how-to-guide. Marketing Plan Manager is a computer software that constantly drives to achieve the results your marketing plan was intended to achieve. We are sure Marketing Plan Manager will help you whether you are a new business school graduate, or a...
- Tags: Marketing Plan Manager, Marketing Research, Marketing
- Software downloads 2004-11-01
- Develop Your Marketing Strategy
- Effective marketing requires a strategy based on comprehensive and accurate information. As a marketing professional, one needs to know the target audience, the industry, and the competitors. Marketing data collection templates available in Microsoft Office InfoPath 2003 and Microsoft Office Word 2003 can help guide a person as he or...
- Tags: Marketing Strategy, Microsoft Corp., Marketing Research, Marketing
- Webcasts
- Migration Marketing Strategies
- One part of the migration process that is not well understood is the role of marketing. In order to address this knowledge gap, this document focuses on the marketing elements and provides summary level detail of a six-stage migration marketing framework designed to build an appropriate migration marketing plan, highlighting...
- Tags: Marketing Strategy, Migration, Marketing Research, Marketing
- White papers 2003-12-01
- Microsoft Office Live Seminar: Jay Conrad Levinson Presents, "Secrets of Guerilla Marketing"
- Guerrilla Marketing is a body of unconventional ways of pursuing conventional goals. It is a proven method of achieving profits with minimum money. This webcast will clarify marketing, excite and inspire the audience with stories and tactics of guerrilla marketing, and create an aura of excitement at the opportunity to...
- Tags: Microsoft Office, Microsoft Office Live, Microsoft Corp., Guerrilla Marketing, Marketing Research, Marketing
- Webcasts
- Microsoft Executive Circle Webcast: Taking Marketing to the Next Level
- In this world of global competition and demanding customers, marketing organizations struggle to define their role and to justify their value in their organizations. How can marketing rise to the challenge? In this webcast, the presenter, from the Kellogg School of Management, presents his agenda for reforming marketing. Beginning with...
- Tags: Webcast, Microsoft Corp., Marketing Research, Marketing
- Webcasts
- Email Marketing – The Way Forward
- This white paper talks about email marketing and strategies to be adopted for email marketing. It is seen that email marketing is the fastest growing method of building business because it is more successful, more cost effective and brings a faster response than any other marketing tool. Email campaigns are...
- Tags: Email Marketing, E-mail, Marketing Research, Online Communications, Marketing
- White papers 2003-04-01
- Highly Effective Marketing Plan (HEMP) (exe)
- Marketing is full of jargon. And marketing agencies are full of people fluent in jargon. But the truth is, successful marketing is a mixture of common sense and careful research. Our Highly Effective Marketing Plan HEMP software will help you to develop and implement a marketing plan that works for...
- Tags: Marketing Research, Marketing
- Software downloads 2006-12-14
- Global Manufacturer Increases Employee Productivity With New Management Solution
- Sara Lee International manufactures and markets high-quality products globally. In The Netherlands, Sara Lee International leads the tea and coffee markets, and employs sales and marketing people to service this retail channel. The company worked with Microsoft Gold Certified Partner Avanade to deploy Microsoft Dynamics CRM to improve sales management...
- Tags: Microsoft Corp., Sales Strategy, Sales Force Management, Marketing Research, Sales, Marketing
- Case studies
- Viral Marketing Best Practices
- The purpose of this paper is to define the best practices in viral marketing to help marketers extend their marketing arsenal by incorporating viral marketing within their organization. The focus of this white paper is not on brick and mortar viral marketing programs, which are necessary, but rather on the...
- Tags: Clupedia, Marketing Research, Marketing
- White papers 2005-10-01
- The CMA Guide to E-Mail Marketing
- This paper will help readers to gain a high-level view of e-mail marketing, what it is, how to use it effectively, and some current best practices used by marketing professionals. Email has rapidly established itself as a powerful platform in today's marketing mix. Email is by far the fastest growing...
- Tags: Email Marketing, E-mail, Marketing Research, Online Communications, Marketing
- White papers 2003-09-26
- business managemtn agancies
- I want to know if is there any agency to do inovating management business for other companies and firms in international or global ?like consulting services for HR, marketing, ...
- Tags: studentbc@...
- Discussion threads 2007-08-11
- Manage Marketing Plans to Achieve Corporate Goals
- At many companies, marketing is perceived by those outside the marketing department as just another expense. Too often, marketing is not viewed as an investment that can grow revenue today and position the company for revenue tomorrow. And marketers unwittingly fuel this perception by generating marketing plans based only on...
- Tags: Marketing Research, Marketing
- White papers 2007-12-01
- Microsoft Executive Circle Webcast: Using a Marketer's Portal to Streamline Your Marketing Campaigns
- The attendee of this webcast will learn how Avenue A/Razorfish's Marketers' Portal can seamlessly connect the marketing team with the information and best practices they need, to work together more efficiently - saving time, reducing marketing costs, and boosting the success rate of marketing campaigns. A Marketers' Portal is the...
- Tags: Webcast, Streamline, Microsoft Corp., Marketers, Portals, Marketing Research, Internet, Marketing
- Webcasts
- International Calling Code Lookup (exe)
- International Calling Code Lookup is a simple tool designed to check the international dialing code for any country and city. With this, you will no longer need to log on to look up the country code for an international phone number. Instead just check our table listing all country and...
- Tags: City, Phone, International Calling Code Lookup, Telecom & Utilities, Productivity
- Software downloads 2008-01-25
- International Volleryball 2004 (exe)
- International Volleyball 2004 is a PC volleyball videogame entirely realized with 3D graphics. International Volleyball 2004 lets you play 4 different game modes choosing among 30 national women's and men's teams. Realistic locations, graphics, spectacular actions and easy gameplay make International Volleyball 2004 a highly involving and exciting game. International...
- Tags: Team, International Volleyball 2004, Games, Team Management, Personal Technology, Management
- Software downloads 2006-07-27
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