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ecrm

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Making Sense of eCRM: Electronic Customer Relationship Management
In today’s world of business and technology we are constantly barraged with a never-ending series of acronyms; a relative recent addition is eCRM. Like many of its predecessors, eCRM which stands for electronic customer relationship management, is a term that is tied to a great deal of hype and confusing...
Tags: eCRM, CRM, Customer Relationship Management (CRM), Advertising & Promotion, Enterprise Software, Software, Marketing
White papers
Using Mobile Technology to Bring Manufacturers and Retailers Together
This case study spotlights how ECRM, a leader in the conference management industry, is using mobile technology as a collaboration tool for the manufacturers and retailers who attend its EPPS Efficient Program Planning Sessions conferences. Download the paper to learn why ECRM provides a Gateway M275 notebook-to-tablet PC to all...
Tags: Gateway Inc., Mobile, eCRM, Conference, Retail, Customer Relationship Management (CRM), Advertising & Promotion, Enterprise Software, Software, Marketing
Case studies
Sales Force Automation Solution for a eCRM Solutions Provider
The client is a leading eCRM solutions provider based out of USA. The NIIT Technologies' Mobile Centre of competence created a wireless roadmap and architecture to extend a Sales Force Automation eCRM product for access from mobile devices and PDAs. As sales representatives are expected to be mobile, they may...
Tags: Mobile, Sales Force, eCRM, Client, SFA, NIIT Technologies, Sales Force Automation (SFA), Sales Strategy, Customer Relationship Management (CRM), Sales Force Management, Enterprise Software, Advertising & Promotion, Software, Sales, Marketing
Case studies
eCRM in Your Enterprise
In a rapidly changing global business marketplace, it is realize that there are subtle and complex changes in the consumer/ brand relationships directly impacting the brand equity, owing mainly to an unprecedented glut in communications and information channel like the internet. Add to this the typical consumer's desire to move...
Tags: Brand, eCRM, Branding, Customer Relationship Management (CRM), Enterprise Software, Marketing, Software
White papers 2006-08-26
The latest acronyms will keep you up on CRM
The IT field is an ARS, an acronym rich space. And CRM or customer relationship management is no exception. Read this brief guide to some of the most common CRM-related acronyms.Jargon and insider slang have become so prevalent in Internet culture that cultural satirist Sam Sifton mockingly suggests the New...
Tags: Customer relationship management (CRM), Advertising & Promotion, Enterprise software, Dana Norton, CRM, acronym
Technical articles 2000-12-29
What you need to know about e-CRM
E-CRM, or electronic customer relationship management, is gaining momentum as more companies move their CRM efforts to the Web. If you're not familiar with e-CRM, it's time you learned more about this emerging trend.If your organization’s revenue is based on the spending habits of your customers, chances are you have...
Tags: Customer relationship management (CRM), Enterprise software, Advertising & Promotion, Dana Norton, PeopleSoft Inc., eCRM, CRM
Technical articles 2001-03-02
Jargon Watch: CRM technology
Customer relationship management CRM technology creates good customer support in a Web environment. This week's Jargon Watch spells out some CRM terms.We use customer relationship management CRM technology in a variety of ways, from synchronizing our sales staff’s laptops with our network servers to doing Web-based customer support—such as notifying...
Tags: Advertising & Promotion, Customer relationship management (CRM), Enterprise software, Servers, Customer Relationship Management technology, Mary Ann Fitzharris, cXML, CRM, Jargon Watch, client-server, electronic software distribution, mobile, eCRM
Technical articles 2000-03-31

Additional Resources

What your CRM investment can do for you
Information--it can take your business right to the top. But only if you know how to use it correctly. If sales doesn't know what customer service knows, and customer service doesn't know what the credit department knows, your relationships with customers can be damaged. This white paper from the Touchtone...
Tags: Customer Service, Investment, IBM Corp., CRM, Product Marketing, Customer Relationship Management (CRM), Sales Strategy, Marketing, Enterprise Software, Software, Sales
White papers
Ontiva Fusion Suite (exe)
ONTIVA FUSION is a fully integrated communication solution that facilitates real-time sales, customer support and marketing strategy through the Internet. ONTIVA provides the next generation of online eCRM products with an intuitive and easy-to-use solution capable of supporting and managing the interaction needs of your company's online customers via chat...
Tags: Customer, ONTIVA FUSION, ONTIVA, Internet, Sales Strategy, Real Estate, Customer Relationship Management (CRM), Marketing Research, Enterprise Software, Sales, Business Operations, Software, Marketing
Software downloads 2006-08-14
A White Paper on CRM ( Customer Relationship Management)
“Internet”, “CRM”, “Web”, “eCommerce”, “eCRM”.....these are aspects of IT that have travelled beyond classification as "buzz words" or a passing trend, to become an accepted part of day-to-day business. In fact, CRM or Customer Relationship Management is one of the fastest growing areas today. But, what exactly is CRM?The concept...
Tags: Mastek Ltd., CRM, Customer Relationship Management (CRM), Advertising & Promotion, Enterprise Software, Software, Marketing
White papers 2001-03-03
Touchtone Helps Organizations Manage Customer Relationships
Wintouch eCRM, the premier solution of the Touchtone Corporation, is a comprehensive Customer Relationship Management CRM solution that relies on Java and IBM WebSphere technology to help drive business process and services innovation. Touchtone's goal is to help organizations become more customer-centric by enabling a 360-degree view of their customers....
Tags: Customer relationship management (CRM), Enterprise software, Touchtone Corp., CRM, CRM solution, 360-degree, IBM Corp., business process, Java
Case studies 2006-10-20
Corporate profile: Talisma helps you chat with your customers
Talisma offers Talisma Chat, a solution that keeps organizational costs low while still offering personal Web service to customers. Here's how it could work for your enterprise.I spend a lot of time on the Web looking for new information on customer relationship management CRM. I was deep into a search...
Tags: Customer relationship management (CRM), Channel management, Enterprise software, Product marketing, Dana Norton, Talisma Corp., Talisma Chat
Technical articles 2000-08-04
E-mail management and sales team automation are key to CRM
An e-mail response management system ERMS and sales force automation SFA are two of the many components that drive a customer relationship management initiative. Here is how ERMS and SFA fit into your CRM plan.Customer relationship management CRM is not a new idea, but it’s a sure bet that every...
Tags: Sales force automation (SFA), Sales strategy, Sales force management, Customer relationship management (CRM), Enterprise software, Dana Norton, e-mail management, E-mail response management system, sales, SFA, e-mail, sales force, CRM
Technical articles 2001-01-05
Gartner research helps you stay on top of trends in CRM
Keeping up with the evolving customer relationship management CRM market can be a difficult task for IT managers. This series of articles from Gartner will help you track the trend.As an IT manager, one of the challenges you face is keeping up with changing trends. Customer relationship management CRM is...
Tags: Customer relationship management (CRM), Advertising & Promotion, Enterprise software, Dana Norton, CRM, Gartner Inc.
Technical articles 2000-12-08
Optimize CRM effort by moving to wireless
Customer relationship management CRM has become a key element of a successful e-business strategy. This report from gantthead takes a look at how the addition of a wireless component can boost the performance of your CRM system.By Sunil SharmaWireless companies have long been at fault for launching so many products...
Tags: Customer relationship management (CRM), Advertising & Promotion, Enterprise software, Wi-Fi, gantthead  , CRM, wireless
Technical articles 2001-12-11
Holiday season is prime time for CRM
Online sales during the holidays are expected to jump 85 percent over last year. This explosive growth in customers means now is the time to take a close look at your customer relationship management CRM efforts.Holiday shoppers are expected to spend more than $19.5 billion online this season, an 85...
Tags: Customer relationship management (CRM), Advertising & Promotion, Web site development, Enterprise software, E-business/E-commerce, Talisma Corp., Dana Norton, CRM, Web, Gartner Inc., Web site, online retail company
Technical articles 2000-12-22
Ensure CRM success by avoiding old mistakes
Customer relationship management doesn't have to be a bust. Ed Joseph, co-founder of The Performance Institute, believes that the key to success lies in planning, communication, and tracking.Sales of customer relationship management CRM solutions are slowing to the point where some vendors are offering CRM specials. For example, last April,...
Tags: Advertising & Promotion, Customer relationship management (CRM), Enterprise software, Dana Norton, CRM
Technical articles 2001-05-04
Are you an SME looking for a good CRM?
Small and medium-size enterprises SMEs face a number of challenges when they launch e-commerce initiatives. Expanding their relationship with their customers is one of them. Here are two CRM solutions tailored for the SME.In the brick-and-mortar world, small and medium-sized enterprises SMEs may have an advantage over their larger competitors...
Tags: SMB/SME, Customer relationship management (CRM), Advertising & Promotion, Enterprise software, maturity, Dana Norton, small and medium enterprise, CRM, TriVium
Technical articles 2000-11-17
Knowing the latest CRM acronyms will keep you on top
For IT managers, staying ahead of the customer relationship management CRM game can be a difficult task. Here is an overview of knowledge management and a look at the CRM role played by a new IT position, the CCO or chief customer officer.Blending business processes and technology to form customer-centric...
Tags: Strategy, Customer relationship management (CRM), Advertising & Promotion, Dana Norton, chief customer officer, knowledge, CRM, knowledge management
Technical articles 2001-01-19
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