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Tuning in - Broadcaster Learns Customer Preferences With Online Survey Tool: DiSciullo is Vice President of Research for XM Satellite was finding the best possible tools for conducting consumer research within the cost structure and ease-of-use criteria that would fit the company's needs. As a solution, designed using Microsoft technologies including the SQL Server 2005 database, Visual C# 2005 development tool,...; Tags: Microsoft Corp., Survey, DiSciullo, Marketing Research, Productivity, Databases, Marketing, Enterprise Software, Software, Data Management; Case studies

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