Sponsored White Papers, Webcasts, and Downloads
Additional Resources
- Customer Intelligence in Retail: No Loyalty Card? - No Problem
- The presenter of this webcast explains the retail Customer Loyalty Management Cycle and shows how it sets the agenda for generating and using Customer Intelligence to improve business performance. The presenter shows how customer intelligence - essential for "doing things better" - is also a vital prerequisite for generating the...
- Tags: Card, SAS Institute, Customer Intelligence, Customer Loyalty Management Cycle
- Webcasts
- The Emerging Trend to Sales and Marketing Intelligence, Part 1
- Business and customer intelligence have largely been associated to application providers that couple ETL tools with high-powered analytical capabilities to help sales and marketing managers integrate disparate databases into data warehouses to run through millions of rows of data in hope that they be able to cater to customer needs....
- Tags: Sales Strategy, Marketing Research, Sales, Marketing
- White papers 2004-08-27
- Innovating With Customer Intelligence
- The authors define great companies as those that have displayed long-term track records of exceptionally high returns and growth rates. This paper examines a common thread that's visible in the strategy and execution of great consumer products companies. Customer intelligence is core to the rapid innovation, promotion, and distribution of...
- Tags: Intelligence, SAS Institute, Customer Intelligence
- White papers
- Interactive Intelligence + CRM: The Complete Integration of Information and Interaction Management
- Interactive Intelligence has pioneered multimedia interaction management solutions for enterprises, contact centers, and service providers that help organizations more effectively meet customer demands and improve the overall communications experience. The product solutions from Interactive Intelligence offer comprehensive Customer Relationship Management CRM integration that allows organizations to provide unsurpassed information and...
- Tags: Interactive Intelligence, CRM, Integration, Customer Relationship Management (CRM), Advertising & Promotion, Enterprise Software, Software, Marketing
- White papers 2005-04-01
- Customer Intelligence Solutions Increase Customer Satisfaction
- Based in San Francisco, California, Truis Corporation's flagship product is the Truis IQ Solution, a proven methodology and enterprise software that collects, manages, and distributes verbatim customer intelligence. The company wanted to build a complete customer intelligence solution from the ground up and avoid vendor lock-in by using open technologies....
- Tags: Customer Satisfaction, J2Ee, Application Servers, Java, Middleware, Enterprise Software, Software Development, Software/Web Development, Software, Programming Languages
- Case studies
- New Business Intelligence Solution Reduces Customer Churn by 25 to 30 Percent
- French heating and hot water system specialist e.l.m. leblanc historically managed its operational and customer data with a number of databases and analysis tools. This infrastructure could not effectively integrate data from across the entire business. As a result, it was difficult to understand the causes of lost business or...
- Tags: Business Intelligence Solution, Pricing, Business Intelligence, Tools & Techniques, Databases, Enterprise Software, Marketing, Software, Data Management, Management
- Case studies
- Insurance Business Intelligence - A Model-Driven Approach to Integrated Analytics
- This paper discusses the issues involved in building an end-to-end business intelligence system, looks at the benefits that packaged intelligence models have to offer in such an environment, and reviews the insurance intelligence solutions available from SAS Institute. The SAS Business Intelligence platform includes a number of integrated software components...
- Tags: Analytics, SAS Institute, Business Intelligence System, SAS Business Intelligence Platform, Insurance, Financial Planning, Business Operations, Corporate Insurance, Finance
- White papers 2002-11-18
- Brazil's Unibanco Hones Client Strategies With SAS
- Whenever customers interact with their bank, they provide bits of information. Their actions tell the bank which investment and savings products they prefer, for example, and indicate how they like to bank - whether it be online, at the ATM or at the branch office. A wealth of intelligence resides...
- Tags: Strategy, Bank, SAS Institute, Financial Services
- Case studies
- Microsoft Webcast: Using the 2007 Office System for Business Intelligence
- Business intelligence is a critical component of a well-managed business. However, business intelligence systems are often complicated and costly to develop and maintain. The attendee of this webcast will learn how to use the 2007 Microsoft Office system to enable a business intelligence environment in a familiar, easy-to-use, cost-effective manner....
- Tags: Webcast, Microsoft Office, Microsoft Corp., Pricing, Business Intelligence, Tools & Techniques, Databases, Enterprise Software, Marketing, Software, Data Management, Management
- Webcasts 2007-01-11
- Retail Pro Gains Market Advantage With Integrated Business Intelligence Capabilities
- Retail Pro wanted to deliver robust, yet easy-to-use, business intelligence capabilities as part of the retail application offering and empowering retail decision makers with a flexible and analytical tool. The challenge was to ensure flexible business intelligence capabilities to meet the needs of the company's diverse customer base - which...
- Tags: Business Intelligence Capability, Pricing, Business Intelligence, Tools & Techniques, Databases, Enterprise Software, Marketing, Software, Data Management, Management
- Case studies 2008-07-01
- Newport News Gets Summarized Intelligence in Seconds With SAS
- In the highly competitive world of catalog retailing, a marketing manager knows the success of her company is directly related to how well the decision-support group helps her get to know each customer. At Newport News Catalog, a women's apparel retailer based in Virginia, SAS Customer Relationship Management Solutions offer...
- Tags: Marketing, SAS Institute
- Case studies
- The Intelligence Education Framework for the 21st Century
- This paper addresses the concept of establishing a community-wide intelligence education framework that meets the needs of intelligence professionals at all levels of federal, state, and local government. In its current form, Intelligence Education and Training IET is composed of many schools and programs that cover the intelligence cycle. However,...
- Tags: Northrop Grumman Corp., Government, Quality, Workforce Management, Vertical Industries, Business Operations, Human Resources, Enterprise Software, Software
- White papers 2005-08-15
- Transform Customer Data Into Profit: Discover New Sources of Value Through Analytic Insight Across Your Marketing, Sales and Service Organizations
- Marketing groups were first to embrace predictive analytics, for cross-selling, campaign management, interaction management, customer acquisition and customer loyalty programs. Other functional groups are gradually discovering the value of predictive analytics for identifying unexpected opportunities and anticipating problems. They know that if they don't, they leave money on the table....
- Tags: Marketing, Predictive Analytics, SAS Institute, Sales
- White papers 2007-04-01
- Analytical CRM: Optimizing Your Customer Initiative for Maximum ROI
- As Customer Relationship Management matures - and investment in CRM initiatives grows - Analytical CRM will emerge as the key to short-term and long-term ROI. Operational CRM has proven to be a valuable business initiative. However, to truly optimize a customer program and achieve the highest ROI, a greater focus...
- Tags: ROI, CRM, Roi/Tco, Advertising & Promotion, Customer Relationship Management (CRM), Enterprise Software, Finance, Managerial Accounting, Marketing, Software
- White papers 2004-05-03
- Hafslund ASA Improves Customer Management With a Single Source of Data
- Hafslund wanted to centralize critical customer data spread across six different systems and integrate customer interaction, which was specific to each company and product. The challenge was to provide customer service center staff with a complete overview of customer commitments, and enable cross-selling and improve customer service by consolidating all...
- Tags: Oracle Corp., Hafslund ASA, Service-Oriented Architecture (SOA), Product Marketing, Customer Relationship Management (CRM), Web Services, Enterprise Software, Software, Marketing
- Case studies 2008-05-01
- Grenoble Ecole de Management: Pioneering New Territory in Academia
- Grenoble Ecole de Management GEM in Grenoble, France has done something that few educational institutions have. In collaboration with SAS, they have created a Mastere Specialise program in the study of business intelligence. The goal of this postgraduate program is to provide companies with graduates who, as specialists, will be...
- Tags: SAS Institute, Pricing, Business Intelligence, Tools & Techniques, Enterprise Software, Marketing, Software, Data Management, Management
- Case studies
- IWBank Improves Service and Insight With Advanced Business Intelligence Capabilities
- Established in 1999, IWBank specializes in online banking and financial services. IWBank wanted to respond promptly to requests from bank customers and optimize customer service and marketing processes. The challenge was to ensure continuous monitoring of Service Level Agreements SLAs and verify achievement of marketing activities goals. IWBank implemented Oracle's...
- Tags: Business Intelligence, Customer Service, Oracle Corp., IWBank, Product Marketing, Customer Relationship Management (CRM), Marketing Research, Marketing, Enterprise Software, Software
- Case studies 2008-03-01
- Gain a Competitive Advantage With CRM & Business Intelligence
- In this webcast, the listener will learn how to gain actionable insight into his or her business to improve productivity, revenues and customer satisfaction. The listener will also hear how DNA Group of Raleigh, NC implemented CRM and business intelligence best practices that improved staff productivity and customer satisfaction, giving...
- Tags: Revenue, Competitive Advantage, Customer Satisfaction, CRM, Product Marketing, Advertising & Promotion, Customer Relationship Management (CRM), Enterprise Software, Marketing, Software
- Webcasts
- Telco Churn Management: Case Studies in Combating Telco Churn Through the Use of Business Intelligence
- Many managers are hoping to find the one approach that can help them manage all of their customer loyalty and churn management challenges. In reality however, most telcos face a wide range of situations, many of which require a unique combination of business intelligence, insight, creativity, and organizational flexibility to...
- Tags: Business Intelligence, Webcast, Telecommunications Company, Telecom & Utilities, Telecommunications
- Webcasts
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