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- China Europe International Business School Increases Revenue 25% With New CRM System
- Increasing competition from universities and private colleges has made it more challenging to boost enrollments. CEIBS realized it needed to invest more resources to cater to the needs of students, alumni, lecturers, and administrative staff. In particular, the school wanted to ensure students were taken care of before, during, and...
- Case studies 2009-12-01
- Norway Telco Calls Up HP Integrity Superdome to Supercharge Billing and CRM Services
- Norway's second largest mobile telephone operator, NetCom, is a wholly owned business of telecommunications leader TeliaSonera (www.teliasonera.com). The company wanted to improve their ability to respond to market and business changes, centralize Customer Relationship Management CRM and billing services, and lower server maintenance and support costs. NetCom upgraded to HP...
- Case studies 2008-07-01
Additional Resources
- Research shows CRM success is uncertain
- Recent research suggests that companies contemplating, or already in the throes of, a Customer Relationship Management CRM implementation must focus attention on the human and cultural aspects of CRM. Selecting and implementing a technology without end-user input, and then expecting users to like it and use it, almost guarantees failure.Here’s...
- Technical articles 2003-04-09
- CRM consultants need balance between business and technology
- Consultants know that customer relationship management requires a blend of business and technical savvy to get the job done. In this article, an independent CRM consultant reveals some tested consulting strategies to help ease CRM anxiety.Consultants know that customer relationship management CRM is a hot topic in the IT industry.They...
- Technical articles 2001-02-14
- CRM Vendors Finding Solutions for Insurance Companies
- Insurance organizations today are facing unprecedented competition and a sluggish economy, so building a customer-centric company will help ensure long-term success. A CRM solution can enable Insurance business's achieve better service records, improve operations, reduce costs, help retain customers and turn those customers relationships into profits. Insurers should realize that...
- White papers 2005-07-17
- Motorola Implements Easy-to-Manage, Cost-Friendly Solution for Customers and Employees
- Motorola is known around the world for innovation and leadership in wireless and broadband communications. The company wanted to reduce application deployment time and improve sales force automation capabilities. The challenge was to provide ability to bypass all lead time required to install new hardware architecture and implement easy-to-manage, cost-friendly...
- Case studies
- Case study of a successful CRM implementation: Current status and lessons learned
- Our CRM case study showed what's involved in implementing a CRM solution. Read on to get the wrap-up and see how things have panned out since the implementation.In three previous columns, I described how our CRM implementation project began and how we addressed the concerns that arise naturally when you...
- Technical articles 2002-04-22
- CIO Journal: Open doors keep ideas flowing
- A CRM project and staff management duties again top the agenda for one VP of IS, who concludes her workweek journal with some insight on best practices in staff and professional management.Throughout this entire week, Michelle Miller, VP of IS at MedSolutions, Inc., a Nashville, TN, radiology management products provider,...
- Technical articles 2002-06-07
- CIO Journal: CRM project is top agenda item
- In this first installment of a five-day journal, a VP of IS describes how she balances CRM project work with staff management issues. Find out why she believes that although her company's CRM project has been rocky, it will be worth the effort in the end.Michelle Miller is VP of...
- Technical articles 2002-06-03
- Microsoft delays CRM release after exec shuffle
- Stay on top of the latest tech news with our free IT News Digest newsletter, delivered each weekday. Automatically sign up today!By ...
- Technical articles 2005-02-11
- Case study of a successful CRM implementation: Addressing people issues
- When a CRM implementation means a culture change within the enterprise, people issues become as important as technology and processes. This case study reveals how communication and training can make a major change as painless as possible.In part one of this series on a successful CRM deployment, I described how...
- Technical articles 2002-04-08
- CRM: Doing It Right!
- IBM Business Consulting Services recently completed a series of leadership surveys in 346 organisations globally to explore companies' experiences with CRM initiatives. The resulting - 'Doing CRM Right: What it takes to be successful with CRM' - highlights how companies drive CRM success and achieve a significant return on investment....
- Webcasts
- Best of 1999: Communicate like a leader
- Sharing ideas and vision is a fundamental part of leadership. Cathleen McCarty's article on leadership and communication, the fourth most popular on CIO in 1999, looks at those skills and how you can improve them.For every job that a CIO takes on, there is no disputing the importance of effective...
- Technical articles 2000-01-11
- 8 Trends of Successful CRM Projects
- CRM projects can be a success and do not have to be over budget, amassing resources and time indefinitely. CRM projects do not have to be lengthy implementations if the big-bang approach is ruled out and an approach that is manageable and can be handled in as little as three...
- White papers 2008-06-19
- Interactive Direct Marketing Through CRM
- To maintain market leadership and learn more about new customer behavior, all organizations will have to risk experimenting with the new CRM marketing tools. This will require organizations to re-examine the traditional mix of marketing investments and find innovative ways to integrate these new tools and tactics into their current...
- White papers
- CRM at a Glance: Salesforce.com Vs. Siebel
- CRM provides a holistic view for a company's interactions with its prospects, contacts, and accounts. The accurate data entry of multiple aspects of the customer experience can provide reports and analytics to help Executive Leadership to better qualify leads, identify patterns among sales reps, spending, marketing initiatives, lead conversions, customer...
- White papers 2008-06-19
- Artsana Group Streamlines CRM to Deliver Innovative Customer Service
- The Artsana Group, headed by Artsana S.p.A., distributes babycare and healthcare products and cosmetics under the trademarks Chicco and Artsana in Italy, and manages manufacturing centers in Italy and Southeast Asia. The company wanted to introduce an information technology platform to support the management changes necessary to sustain corporate growth...
- Case studies
- Business School Improves Top-Line Growth With xRM-Based Custom Applications
- Melbourne Business School needed to improve information management regarding its prospective and current students, alumni, donors, guest lecturers, and other constituents with whom the school interacts. Working with Oakton, a Microsoft Gold Certified Partner, the school turned to Microsoft Dynamics CRM and its underlying development platform, xRM, to accelerate the...
- Case studies 2009-11-11
- Putting "e" technology into perspective: The integration of ERP and IT e-business components
- The integration of ERP and e-business applications raises many concerns from staffing to budgeting. E-business consultant Richard Whiting outlines how executives can make the most of their IT strategy and resources.The short history of ERP implementations has provided ample proof that the key to a successful implementation doesn't involve the...
- Technical articles 2000-03-03
- CIO Journal: IT is the core of business strategies
- While CRM continues to dominate the IT project to-do list, it's clearly not the only priority requiring attention, and a lot of time, for one VP of IS. In her fourth journal entry, she discusses how IT plays a critical role in achieving business goals.Michelle Miller is VP of IS...
- Technical articles 2002-06-06
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