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ChangingInc's Value Chain Solution Streamlines Business Forms Industry: ChangingInc, a specialty paper supplier, wanted to improve channel management capabilities to maximize revenue and strengthen relationships with value chain. The solution to this was gained by implementing WebSphere Commerce solution which optimizes the flow of products, goods, services and information through the value chain, while streamlining management and administrative...; Tags: Value Chain, Industry, ChangingInc, Channel Management, Pricing, Sales Channel, Marketing, Sales; Case studies

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