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autocar

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Rapid Innovation Yields 30 Percent Market Share Gain: Autocar wanted to capture market share from larger competitors and remain small to react quickly to customers' needs. The challenge was to use rapid innovation as competitive advantage. Autocar replaced the Bermuda Triangle with a tightly integrated system consisting of NX software, Teamcenter software, an ERP system and an order...; Tags: Innovation, Siemens AG, Autocar, Leadership, Enterprise Resource Planning (ERP), Strategy, Tools & Techniques, Enterprise Software, Management, Software; Case studies 2007-01-01

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