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- Creating Client Proposals With Internet GIS
- Lamar Advertising Company is one of the largest and most experienced outdoor advertising companies in the United States. Lamar Advertising Company needed mapping system that cost-effectively met its customers needs and could be deployed easily to the sales force by MIS staff. After researching several vendors, Lamar chose ESRI ArcWeb...
- Tags: Advertising Company, Environmental Systems Research Institute Inc., Internet, Sales Strategy, Sales Force Management, Sales
- Case studies
- CoffeeCup Ad Producer (exe)
- CoffeeCup Ad Producer converts MPGs, AVIs, MOVs, FLVs and WMVs to Flash fast and easy. Just choose your videos and pick a background and you are ready to upload your new videos banner to your Web site. Online advertising gives you the opportunity to build branding for your products or...
- Tags: Advertising Company, Video, Corporate Communications, Digital Video, Branding, Marketing, Personal Technology
- Software downloads 2007-06-08
- Folding Booklet (exe)
- Great Solution for Designers and Promotion and Advertising Companies and Creators. Creates Folding Booklets with unique and reach type. Manually Impossible Task. It was solved with Folding Booklets only.
- Tags: Advertising Company, Booklet
- Software downloads 2007-01-25
Additional Resources
- The Advertising Dictionary (zip)
- The Advertising Dictionary is a comprehensive glossary of advertising terms. You should find most of the advertisment related terms you will need throughout this subject. You can use this dictionary while writing a contract or negotiating with an international partner. It also will be useful for studying publicity industry in...
- Tags: Advertisement, Advertising Dictionary
- Software downloads 2005-09-29
- Help...RFID Tech needed for Advertising Campaign
- I was hoping that someone can help me out. I am with an advertising agency, and one of our big clients wants to launch an ad campaign using RFID technology very similar to Mini Coopers recent campaign in the link below:http://www.technologynewsdaily.com/node/5962Does anyone work for/know of a company that would...
- Tags: advertisement, RFID, rnuzzolese@...
- Discussion threads 2007-03-03
- World Leader in Film and Television Post-Production Optimises Data Availability Using VERITAS NetBackup
- Based in London, The Moving Picture Company MPC is one of the world's leading motion picture, advertising, and TV broadcasting post production facilities. By standardising on VERITAS NetBackup software from Symantec, this London-based company is maximising the availability of digitised film post-production, increasing productivity and protecting the trust the company...
- Tags: Symantec Corp., VERITAS Software Corp., Leader, Broadcasting, TV, VERITAS NetBackup, Storage Management, Storage, Hardware
- Case studies
- Atomic Advertising (zip)
- Reach Over 100,000,000 Prospects. A Complete Internet Advertising free Guide for all This guide includes hundreds of places To Advertise Your Product and Service in front of well over One Hundred Million people through almost every type of Home Business Based Advertising Medium should you decide to take the initiative....
- Tags: Advertisement, Guide
- Software downloads 2007-06-13
- Mobile Advertising or Mobile Marketing: A Need for a New Concept?
- This paper is about clarifying the meaning of two concepts: mobile advertising and mobile marketing. The aim is to find a term that covers the essential elements of mobile commercial communication, which is sometimes referred to as mobile advertising and at other times as mobile marketing. To clarify the situation,...
- Tags: Advertisement, Mobile, Mobile Marketing, Advertising & Promotion, Marketing
- White papers 2006-04-04
- DataBank: An Economics Based Privacy Preserving System for Distributing Relevant Advertising and Content
- A critical feature of successful new advertising models has been their reliance on knowledge of various types of personal user data in order to make advertisements relevant and useful. This has raised many concerns about privacy and control over personal data. The preservation of privacy would appear to be in...
- Tags: Advertisement, Hewlett-Packard Co., Privacy, DataBank, Advertising Model, User Data
- White papers 2006-06-26
- Passauer Neue Presse Optimizes Process and Security
- Passauer Neue Presse PNP is a regional newspaper zoned in 10 zones with a daily circulation of approximately 180.000. The company wanted to find a state-of-the-art advertising system that not only optimizes the sales process, but also provides greater efficiencies in sales force automation and customer service management and in...
- Tags: Security, Advertisement, Oracle Corp., Passauer Neue Presse
- Case studies
- How to Get Ahead in Advertising
- The core challenge faced by GSD&M Advertising was to devise an IT strategy to support the fast growth of GSD&M Advertising, as well as keep up with the fast-paced nature of the advertising business; provide an IT infrastructure that enables the agency to be more creative than the competition. The...
- Tags: Dell Computer Corp., Advertisement, EMC Corp., Storage, Servers, Hardware
- Case studies
- Zumobi, a new mobile browsing experience
- Zumobi, a company that is a spin-off from Microsoft, has released a novel user interface for mobile browsing. An excerpt from ZDNet: Zumobi is working with a variety of partners, ranging from Amazon.com, to MTV Networks, who are developing widgets, or "Tiles," with which consumers can...
- Tags: Concept, Advertisement, Mobile, Tile, Zumobi, Mobile Advertising, Advertising & Promotion, Marketing, Arun Radhakrishnan
- Blog posts 2007-12-17
- Nokia buys mobile advertising firm Enpocket
- In a move to cash in on the emerging mobile advertising market, Nokia announced the purchase of the U.S. mobile advertising firm Enpocket. This move pits Nokia in direct competition with the likes of Google and Yahoo, two powerful companies that are also tapping into the mobile advertising market. ...
- Tags: Advertisement, Nokia Corp., Mobile, Enpocket, Mobile Advertising, Advertising & Promotion, Marketing, Arun Radhakrishnan
- Blog posts 2007-09-18
- Helsingin Sanomat Maximizes Advertising Revenue With Improved Customer Service and Marketing
- Helsingin Sanomat wanted to establish a single, company-wide system for managing hundreds of thousands of advertisements and more than 30,000 advertising customers a year and enhance customer orientation and improve customer identification in media sales. The challenge was to gain advanced functionality and an easy-to-use application and provide a flexible...
- Tags: Revenue, Customer Service, Marketing, Advertisement, Oracle Corp., Helsingin Sanomat
- Case studies 2008-05-01
- mySAP Media Helps Heise Significantly Cut Order Processing Time
- Every year, Heise publishes more than 120 telephone books, a task that involves managing considerable volumes of telecom data and selling large amounts of advertising space. Heise was able to meet these challenges with the help of the advertising management capabilities of mySAP Media, SAP's industry-specific solution. But that's not...
- Tags: mySAP, Advertisement, Media, SAP AG, Telephony, Customer Relationship Management (CRM), Telecom & Utilities, Enterprise Software, Networking, Software
- Case studies
- Advertising Manager (exe)
- Bluevizia Advertising Manager helps you do successful ad campaigns like the pros. Small businesses can now acquire a tool that poses the right questions, proposes the best solutions and helps create an action plan. It will guide you step-by-step through the stages of campaign planning, implementation, evaluation and control. The...
- Tags: Advertisement, Netscape Navigator
- Software downloads 2006-08-18
- Perhaps Google is getting too big for its own good
- When I want advertising info, I'll ask for it!No way do I want advertisers sending me unsolicited advertising! I do everything I can to avoid "spam!" I delete everything unsolicited, I refuse to buy from companies that send it. I've worked professionally to help customers avoid these ads. it is...
- Tags: cnaw@..., advertisement, feedback, Google Inc.
- Discussion threads 2006-12-14
- SAP Consulting Helps French Media Company Build Service-Oriented Media Solutions
- When French media company Manchette Publicite decided to pioneer innovative new Web services for the media industry, it chose the Enterprise Services Architecture blueprint from SAP as its new IT foundation. The solution has helped reduce the cost of selling advertising by 50% and has won rapid approval from customers....
- Tags: Solution, SAP AG, Service-Oriented Architecture (SOA), Advertising & Promotion, Web Services, Application Service Providers (ASPs), Enterprise Software, Software, Marketing, Internet
- Case studies
- EMC Dantz Retrospect Allows Advertising Agency to Back Up Directly to Disk
- In 2000, a group of former students convinced Stephen C. Holtzman, the Macintosh Administrative Technician at Dawson College, to become the Chief Information Officer CIO for D-ZIGN S.A.B. Inc., a marketing advertising agency located near Montreal, Canada. Because of his positive experience using Retrospect on the computers at Dawson College,...
- Tags: Advertising Agency, Advertisement, Disk, EMC Corp., EMC Dantz Retrospect, Storage, Advertising & Promotion, Hardware, Marketing
- Case studies
- Perhaps Google is getting too big for its own good
- In my current issue of Information Week, there is a little article about two Google researchers who propose using ambient-audio identification technology to capture sound with a laptop PC so that Google can identify what you are watching and provide you with a search that corresponds to the program. In...
- Tags: Google Inc., advertisement
- Blog posts 2006-06-14
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